#3243: Psychographic Alignment: The Key To Your Business Future [Part 2 of 2]

This is part two of our series on psychographic alignment—if you missed part one, go back and listen so you’re caught up. In this masterclass, I talk about why people connect more with why you do something, not just what you do. I also break down how drawing a clear line between you and your “enemy” (like long work hours or bad habits) makes it easier to attract the right people. And most importantly—do people really know what you stand for? Let’s get into it. Show Notes: [01:45]#4 Someone's connection to why you do things matters more than what you specifically do. [16:33]#5 The best way to create psychographic alignment is to "do what politicians do". [33:37]#6 What you stand for must be clear to your audience. [40:41]Recap Episodes Mentioned: 2326: How To Market Like A Politician 1025: The Opportunity Is In The Opposites 2219: The 12 Work On Your Game Commandments Next Steps: Text Dre Baldwin: Text Dre at 1.305.384.6894 (or go to http://www.DreAllDay.com/Text) Work On Your Game University: http://www.WorkOnYourGameUniversity.com  Sponsor: AG1 by Athletic Greens: http://drinkAG1.com/WORKONYOURGAME  Get Dre’s Emails FREE:  Http://WorkOnMyGame.com  Free Audiobooks:  The Third Day: http://www.ThirdDayBook.com/audible The Mirror Of Motivation: http://www.MirrorOfMotivation.com/audible Get The Free Books: The Third Day: http://ThirdDayBook.com  The Mirror Of Motivation: http://MirrorOfMotivation.com The Overseas Basketball Blueprint: http://BallOverseas.com  Basketball: How To Play As Well As You Practice: http://HoopHandbook.com/Free  Donate:  CashApp: http://Cash.app/$DreBaldwin  PayPal: http://PayPal.me/DreAllDay  Be sure to Subscribe to have each new episode sent directly to you daily! If you're enjoying Work On Your Game, please Review the show and let us know!  Dre on social media: Instagram [http://instagram.com/DreBaldwin] Facebook [http://Facebook.com/WorkOnYourGameUniversity] Twitter / X [http://X.com/DreAllDay] YouTube [http://youtube.com/dreupt]  Facebook Business Group: https://www.facebook.com/groups/6figuresandgrowing/  All Episodes + FULL Work On Your Game Podcast archive at:  http://WorkOnYourGamePodcast.com