Strictly Business

Daily Variety – Box Office: ‘Weapons’ Impresses as Summer Haul Stays Flat; Why Telluride Film Festival is the Ultimate Binge for Movie Lovers

Sep 2, 2025
A horror film named 'Weapons' surprises everyone with its strong box office performance, while the overall summer haul sputters. The Telluride Film Festival shines a spotlight on unique films, including a Bruce Springsteen biopic that has captivated audiences. There’s a detailed analysis of new releases and shifting viewer preferences, showcasing how changing trends are reshaping the industry. The festival also highlights innovative storytelling, including Shakespeare adaptations that engage both classic and contemporary themes.
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INSIGHT

Context Matters For Holds

  • Weekend box-office rebounds can reflect weak new competition as much as strong word-of-mouth.
  • Brent Lang notes new releases underperforming against a Jaws re-release, signaling marketplace fragility.
ANECDOTE

Star Tour Can't Guarantee Theatrical Hits

  • Austin Butler toured heavily to support Caught Stealing but the movie still disappointed theatrically.
  • Brent Lang suggests Butler's fandom may boost the film later on streaming and cable.
INSIGHT

Reviews Make Or Break Midrange Drama

  • Positive critical reception matters greatly for literary adaptations and original dramas.
  • Brent Lang says middling reviews and lack of affection doomed The Roses despite star power.
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