UNLOCK Financial FREEDOM & Stop Wasting Your TIME

7 snips

Feb 23, 2026

Suneera Madhani, founder who built and exited fintech Stacks/Fat Merchant and now mentors female founders, discusses valuing time over money and using her do, delegate, delete method. She outlines the Rule of Three for prioritizing needle-moving work. She candidly recounts building as an immigrant founder, facing bias in male-dominated rooms, and choosing to step back to rebuild with intention.

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ADVICE

Prioritize Time Freedom Not Just Dollars

Prioritize freedom of time over chasing money alone.
Suneera runs time audits and uses a do, delegate, delete framework to protect family time and focus on her "$1,000 tasks."

ADVICE

Use Rule Of Three To Focus Work

Reverse engineer goals and use the rule of three to decide what to keep.
Suneera sets three goals per quarter and plans three needle-moving daily tasks, deleting everything not aligned to that end goal.

ANECDOTE

Moved Back Home To Start A FinTech

Suneera started Stacks with no money and returned home to her parents to build the business.
Her father encouraged her to try: "you'll figure it out," which gave her the confidence to move forward at 25.

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What happens when you hit the goal and still feel empty?

You are told to chase the million, then the ten million, then the billion. But no one talks about what happens when you actually get there and realize success without intention can still leave you burned out and unfulfilled. In this deeply honest conversation, Jay Shetty interviews Suneera Madhani on his podcast On Purpose about building a billion-dollar company, losing herself in the process, and redefining success around time, impact, and values instead of just revenue.

About Jay Shetty:

Jay Shetty is a global bestselling author, former monk, and host of the chart-topping podcast On Purpose, where he interviews world-class leaders, founders, and cultural icons about purpose, mindset, and modern leadership. His work blends ancient wisdom with practical strategies to help high achievers build meaningful lives and businesses.

What you’ll learn in this episode:

(00:00:00) How defining your end goal first helps you reverse engineer real progress.

(00:01:59) Why freedom of time matters more than freedom of money as a founder.

(00:03:37) How to use the do, delegate, delete method to reclaim your schedule.

(00:06:10) Why CEOs must prioritize ruthlessly and focus on needle-moving work.

(00:19:35) How to evaluate risk by asking what happens if you do not act.

(00:32:03) How to build powerful networks and navigate rooms not built for you.

(00:54:39) Why everything breaks at each stage of scale and how to rebuild smarter.

(01:00:24) What hitting a billion-dollar valuation taught about identity and fulfillment.

Lock in your spot for the Unicorn CEO Summit today at https://theceoschool.com/ceo-school-summit

Thank you to Jay Shetty for being on our show!

Learn more about Jay: https://jayshetty.me

Join the CEO School’s Millionaire Founders Club: https://theceoschool.com/join. We're building a table where every female founder has a seat.

Subscribe to the CEO School podcast because only 2% of female founders ever break $1 million in revenue, and we’re changing that:

* Apple Podcasts: https://podcasts.apple.com/us/podcast//id1525261018

* Spotify: https://open.spotify.com/show/06KIvFFJP0yJv67N9ugigU

* YouTube: https://www.youtube.com/c/CEOSchoolPodcast/?sub_confirmation=1

Learn more about CEO School because nothing bad ever happens when women make more money:

* Website: https://theceoschool.com/

* Instagram: https://www.instagram.com/ceoschool/

* LinkedIn: https://www.linkedin.com/in/suneeramadhani/

Learn more about how Suneera Madhani is paving the way for badass female CEOs like you to take center stage not just in your industries but in your whole life.

* Website: https://suneeramadhani.com/

* Instagram: https://www.instagram.com/suneeramadhani/

* LinkedIn: https://www.linkedin.com/in/suneeramadhani/

This episode was produced by Story On Media: https://www.storyon.co/