
Decoder with Nilay Patel Recode Decode: Writer Taffy Brodesser-Akner
Jul 10, 2019
Taffy Brodesser-Akner, a celebrated writer for the New York Times Magazine and author of the novel "Fleishman Is in Trouble," dives deep into her creative process. She shares insights on crafting compelling celebrity profiles and critiques wellness culture through her experiences with figures like Gwyneth Paltrow. The conversation also explores the evolution of modern relationships, the duality of motherhood, and the tension between fiction and reality, punctuated with her engaging anecdotes and advice for aspiring writers.
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Influence of Men's Magazines
- Taffy Brodesser-Akner's writing style was influenced by men's magazines like GQ, where writers had more freedom in their approach.
- She assumed she would have the same permission and adopted a similar bold, commentary-heavy style.
Appreciating Editors
- Taffy Brodesser-Akner values editors who improve her work without taking credit.
- She finds it baffling that some writers treat these helpful individuals poorly.
Goop's Unique Approach
- Unlike other celebrities with lifestyle brands, Gwyneth Paltrow's Goop targets an audience similar to herself.
- She focuses on high-end products and a specific lifestyle, rather than making it accessible to everyone.




