Under the Influence with Terry O'Reilly Car Cuisine: Car Companies in the Food Business
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Feb 21, 2026 A playful look at the long, delicious ties between cars and food. Stories range from automakers making sausages, chocolates and honey to car-branded cookbooks and hot sauce. Discover car-named treats, restaurant ventures by luxury marques, and how dining and driving became clever marketing.
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Volkswagen's Company Sausage
- Volkswagen product number 398500A is a beechwood-smoked sausage made for employees and customers.
- The sausage was briefly discontinued in 2021 but returned in 2023 after employee protest.
Peugeot Invented The Pepper Mill
- Peugeot began as a toolmaker and invented the modern pepper mill before making cars.
- The Peugeot pepper mill's two-step steel mechanism influenced pepper grinders worldwide.
Luxury Brands Bottle Their Own Honey
- Porsche, Bentley, Audi and Rolls-Royce keep bee colonies and bottle honey for customers.
- Rolls-Royce's honey is exclusive to buyers and accompanies its high-end cars at Goodwood.