The Examined Life

How do you become great at networking? [Mo Bunnell]

12 snips
Sep 5, 2024
Mo Bunnell, founder and CEO of Bunnell Idea Group, is an expert in business development and client relationships. He challenges the traditional view of networking, advocating for genuine connections over transactions. Mo emphasizes the power of generosity in building relationships and shares strategies for overcoming the fear of rejection. He introduces the 'coffee challenge' to practice networking skills, and highlights the importance of common interests and consistent communication for meaningful connections. This fresh take on networking can transform your career!
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ADVICE

Convert With A Precise Offer

  • Offer a concise, helpful next step: "Would it be helpful if I [blank]?"
  • Convert one-to-many encounters into one-to-one follow-ups by getting an on-the-spot yes.
ANECDOTE

Thought Piece That Flooded Leads

  • A tax attorney wrote "Seven Things Not To Do" and distributed it to office managers.
  • The article led to dozens of lunch-and-learns and an overwhelming influx of clients.
ADVICE

Choose Your Protomy List

  • Identify your 10–15 "protomy" people who matter most to your future.
  • Prioritize those first-among-equals and focus your contact efforts on them.
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