The Jimmy Rex Show #678 - Jacob Schick - Co-Founder 22Kill Brings Awareness to the 22 Veterans Who Take Their Lives Every Day
Mar 18, 2026
40:39
In this episode of The Jimmy Rex Show, I sit down with Jacob Schick — Co-Founder of 22Kill and One Tribe Foundation — to talk about one of the most important and heavy issues facing our country today: veteran suicide.
The original statistic of 22 veterans a day taking their lives sparked a movement, but as Jake explains, the real number is likely even higher — and the problem goes far beyond just the military.
This conversation dives deep into trauma, healing, purpose, and what it actually takes to help someone who is struggling. Jake shares his personal story of being severely wounded in Iraq, losing part of his leg and arm, and how that journey led him to dedicate his life to helping others find healing.
We get into the reality of pain — both visible and invisible — and why the trauma people carry internally is often the hardest to face. Jake explains that pain is relative. There is no scale. What matters is learning how to process it instead of suppressing it.
We also discuss:
• The origin of 22Kill and the viral push-up movement
• Why awareness alone isn’t enough — and what actually helps
• The importance of simply listening instead of trying to “fix” people
• Why society avoids conversations around suicide
• The concept of becoming a “whole human” — mind, body, and spirit
• Why veterans struggle when they return home
• The role of unresolved childhood trauma in adult pain
• The power of community and shared experience in healing
• Psychedelics and alternative therapies for PTSD
• Addiction, recovery, and learning to face pain instead of numbing it
• Letting go of guilt, shame, and the need to control outcomes
• How to take ownership of your peace and your life
Jake shares one of the most powerful perspectives of the entire episode: You don’t need to have the perfect words — you just need the courage to listen. At the end of the day, this conversation is about responsibility — to yourself, to your family, and to the people around you — to do the work, face the pain, and live a life that actually matters.
If this episode resonates, share it with someone who needs it.
Learn more or support the mission:
https://1tribefoundation.org
The original statistic of 22 veterans a day taking their lives sparked a movement, but as Jake explains, the real number is likely even higher — and the problem goes far beyond just the military.
This conversation dives deep into trauma, healing, purpose, and what it actually takes to help someone who is struggling. Jake shares his personal story of being severely wounded in Iraq, losing part of his leg and arm, and how that journey led him to dedicate his life to helping others find healing.
We get into the reality of pain — both visible and invisible — and why the trauma people carry internally is often the hardest to face. Jake explains that pain is relative. There is no scale. What matters is learning how to process it instead of suppressing it.
We also discuss:
• The origin of 22Kill and the viral push-up movement
• Why awareness alone isn’t enough — and what actually helps
• The importance of simply listening instead of trying to “fix” people
• Why society avoids conversations around suicide
• The concept of becoming a “whole human” — mind, body, and spirit
• Why veterans struggle when they return home
• The role of unresolved childhood trauma in adult pain
• The power of community and shared experience in healing
• Psychedelics and alternative therapies for PTSD
• Addiction, recovery, and learning to face pain instead of numbing it
• Letting go of guilt, shame, and the need to control outcomes
• How to take ownership of your peace and your life
Jake shares one of the most powerful perspectives of the entire episode: You don’t need to have the perfect words — you just need the courage to listen. At the end of the day, this conversation is about responsibility — to yourself, to your family, and to the people around you — to do the work, face the pain, and live a life that actually matters.
If this episode resonates, share it with someone who needs it.
Learn more or support the mission:
https://1tribefoundation.org