30 Minutes to President's Club | No-Nonsense Sales

#556 (Trailer) - I Taught A Standup Comedian To Cold Call (Real Dials)

Mar 17, 2026
A comedian is handed a B2B sales script and taught a crash-course in cold calling using the AIDA framework. Live cold call attempts aim to sell comedy show tickets to Austin sales leaders. Listeners hear the tension of real dials, coaching moments, and the play-by-play of persuasion in action.
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ANECDOTE

Comedian Learns Cold Calling Live

  • Alex Murphy taught his brother Andrew Murphy a crash course in cold calling to sell tickets to Andrew's comedy show.
  • Andrew then attempted live cold calls to Austin sales leaders to get team ticket purchases for a Friday show, making it a real-world experiment.
ADVICE

Use AIDA For Short Cold Calls

  • Use a simple selling framework like AIDA to structure short cold calls and guide prospects from Attention to Action.
  • Alex frames the goal tightly: connect with sales leaders and attempt to sell show tickets on the spot, forcing concise execution.
ADVICE

Push The Visual Breakdown To Drive Views

  • Promote the full video with a visual breakdown to drive engagement from listeners to YouTube for deeper learning.
  • The hosts direct listeners to click the link in show notes for the video version that supplements the audio trailer.
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