This Week in Startups Frost Giant CEO Tim Morten on gaming business models, Esports & more | E1503
Jul 9, 2022
Tim Morten, CEO of Frost Giant Studios and former StarCraft II developer, delves into the evolving business models in gaming, discussing shifts towards free-to-play and the rise of esports. He also highlights the importance of community loyalty and innovative funding strategies for gaming startups. Richard Mensah, co-founder of Salley, shares his insights on being an international founder and the dynamic nature of the U.S. startup landscape. Together, they explore the intersection of gaming and entrepreneurship.
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GaaS and Customer Needs
- Games-as-a-service (GaaS) mirrors the software-as-a-service model, offering continuous updates.
- GaaS provides a steady revenue stream and facilitates better matching of customer needs through continuous feedback.
Season Passes
- Explore alternative revenue models like season passes instead of fixed monthly subscriptions.
- Season passes provide recurring revenue while offering players flexibility.
Frost Giant Funding
- Frost Giant secured funding from Kakao, a Korean internet company, for their RTS game, Stormgate.
- US venture capitalists have been less receptive to funding game studios, but interest is growing.
