We Are For Good Podcast - The Podcast for Nonprofits 99. Disrupting the Crowdfunding Sector for Good - Max Friedman
Meet Max. You may know him best as the CEO of Givebutter, an online fundraising platform that powers more than $100M in donations annually for thousands of nonprofit organizations. But this seriously humble visionary is giving us a behind-the-scenes glimpse into the company's founding story that began in a college dorm room and has grown to become the #1 rated nonprofit fundraising platform in the world. If you've ever wondered how to leverage the power of crowd funding and mobilize your rabid fans, then this episode is for you. Beware: brace yourself for some seriously awesome butter puns.
Episode Overview
- How the (Give) Butter gets churned: the story and founding of Givebutter 3:25
- Leveraging impact for good - 7:26
- What makes Givebutter different? - 10:08
- Donor relations is key - 15:17
- Givebutter client success stories - 20:24
- The power of crowdfunding - 25:24
- Max’s One Moment in Philanthropy - 30:11
- Big dreams for Givebutter - 33:04
- Max’s One Good Thing: implement inbox zero. - 36:27
For more information and episode details visit: www.weareforgood.com/episode/99
The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!
Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello
About Our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.
Learn more about Virtuous at www.virtuous.org/
📅 Don't Miss These Free Upcoming Events! 👇
APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)
MAY 14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you.
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