Dear Bri: Community Strategy, Fiascos, and Drama Community Platform Showdown: Skool vs Circle vs Mighty vs Heartbeat
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Feb 17, 2026 Duncan Rogoff, automation expert who built a big Skool community. Mike Phillips, growth marketer behind The Gym on Heartbeat. Starlight Mundy, experience designer experienced with Mighty Networks. Candice Grobler, systems-savvy Circle specialist. They debate platform strengths and pain points. Short takes on AI features, onboarding, analytics, gamification, integrations, and real-world tradeoffs for builders.
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Pick A Platform That Matches Your Business
- Choose a platform that matches your business needs, not just feature lists.
- Prefer a one-stop tool if you want fewer integrations and lower learning overhead.
Heartbeat's Pulse Rebuilt A Community Fast
- Mike rebuilt his entire community using Heartbeat's Pulse AI in ~45 minutes.
- The AI-generated version had better structure than his three-year manual build.
AI Strategies Vary By Platform
- Platforms apply AI differently: some automate build/admin work, others index knowledge for members.
- Choose an AI approach that aligns with whether you need setup help or in-community discovery.