
The Food Chain The story of the sandwich
13 snips
Mar 5, 2026 Ozoz Sokoh, Nigerian food writer who links sandwiches to colonial history and childhood memories. Barry Enderwick, recreator of historical sandwiches who explores trends across eras. Samira el Khafir, MasterChef Australia finalist who recalls Middle Eastern wraps and pita staples. Dr Annie Gray, British food historian who debunks sandwich myths and traces Victorian varieties. Josh Veasey, sandwich shop owner who talks menu hits and the economics of making sandwiches.
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Sandwich Shop Owner's Creative Pitch
- Josh Veasey built Rack to make sandwiches feel like a treat rather than a dull meal-deal option.
- He experiments wildly (beef birria, lasagne-wich) and keeps a phone note list of ideas, even waking with sandwich concepts.
Name Came From An Earl Not The Invention
- The Earl of Sandwich gave the sandwich its name but not the invention; bread-with-filling existed worldwide long before the 18th century.
- Aristocrats popularised a delicate two-slice style (e.g., Windsor tongue sandwich) that became associated with his name.
Childhood Pita That Still Trumps
- Samira el Khafir recounts Middle Eastern wraps like falafel and shawarma as ancient, flavor-packed sandwiches.
- Her childhood pita with labneh, fresh oregano, cucumber, tomato and za'atar is a nostalgic favorite.
