Today, we're joined by Jim Black, ranked #642 in the Scotsman Guide in 2021. Jim is the Chief Lending Officer and MLO at InstaMortgage from the San Francisco Bay area in California, who funded 192 files in 2021, totalling $152 million.

Jim is here to discuss 3 things he looks for when hiring great people, why providing choice to borrowers creates loyalty, and niche products and future trends.

In today's "Ask The Expert" segment, we have Reuven Gorsht from Deeded discussing how to become a realtor magnet.

Jim Black's Website: www.meetjimblack.com

Jim Black's LinkedIn: @JimBlack

Jim Black's Facebook: @JimBlack

Deeded Website: www.deeded.ca/ilmb

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384: Jim Black, Scotsman Guide #642, on Niche Products