The Game with Alex Hormozi $100M Offers Audiobook Part 4
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Mar 26, 2026 A deep dive into building offers people cannot ignore. It explores creative problem solving, selling outcomes instead of basic services, mapping every hesitation a buyer has, and turning objections into solution language. It also gets into overdelivering early, brainstorming delivery formats, trimming weak extras, and stacking value into a compelling bundle.
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Use Divergent Thinking To Build Better Offers
- Alex Hormozi says Grand Slam offers come from divergent thinking, not school-style convergent problem solving.
- His brick exercise expands variables like size, material, and shape to generate many valuable uses from one simple object.
The Gym Offer Worked When He Sold Weight Loss
- Alex Hormozi stopped selling a $99 gym membership and reframed the pitch around losing 20 pounds in 6 weeks.
- He says customers did not want access to the gym; they wanted the outcome and a faster time delay.
Map Problems In Sequence Using The Value Drivers
- List every obstacle prospects face before, during, and after using your product in sequence and in extreme detail.
- Alex Hormozi maps problems against dream outcome, likelihood, effort, and time to uncover dozens of hidden objections.
