The Incerto Podcast Rory Sutherland | Nassim Taleb Wrote The Book Jacket For Alchemy
Social Media Lacks Banality
- Banal messages are conveyed through language.
- Social media lacks banality.
Embrace Complexity
- Acknowledge complexity to avoid absolutism and unlock creative solutions.
- Embrace 'trim tab' thinking, where small changes have large effects.
Higher Education Reform
- Reduce higher education bloat by halving tuition for those with work experience.
- Reverse recruitment by prioritizing trial performance over educational background.
A Curious Worldview Podcast (My Interview Podcast) - https://curiousworldview.buzzsprout.com/1485736
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🎙️: https://atlasgeographica.com/rory-sutherland/
🍻☕: https://www.buymeacoffee.com/ryanhogg
The following is a conversation with Rory Sutherland.
He founded the behavioural science team within the Ogilvy group and is one of Europe’s most powerful advertising executives.
00:00 – Introduction.
02:02 – How Nassim Taleb Has Influenced Rory Sutherland’s Worldview.
33:07 – C Elegans Worm Analogy & Covid.
42:27 – Banality In Social Media.
47:46 – What Is Taleb Like As A Bloke? + Interesting Questions About Social Engineering.
59:02 – System Design Complimenting Marketing & Advertising.
1:05:12 – Why It’s Important To Believe In Alchemy (Complexity) + Thinking About Nepotism.
1:15:19 – Signalling.
1:22:04 – Serendipity In Rory’s Life.
1:25:34 – Country Rory Sutherland Is Bullish On.
1:29:02 – Conversation Between Any Two People Of History.
1:31:39 – Afterthoughts & Ambitions For The Podcast.
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Also my interview podcasts - 🎙️ A Curious Worldview - has had and will continue to have some of the most interesting voices in the world on to speak about whatever the extension of our mutual interests are at the time - https://atlasgeographica.com/a-curious-worldview/
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