The Briefing

Live from Davos: WEF gets underway, what makes a strong passport and redefining the office

10 snips
Jan 20, 2026
Jessica Bridger, a savvy contributor at Monocle and WEF regular, shares on-the-ground insights from Davos. She delves into the evolving dynamics of the guest list and the shift from dialogue to candid debate among leaders. Sue Asprey-Price from JLL emphasizes how workspaces can enhance performance, spotlighting the importance of community and amenities. In a unique twist, the conversation also touches on the value of strong passports, the rising trend of multiple citizenships, and the colorful aesthetics of global passports.
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INSIGHT

Trust Now Follows Shared Values

  • Edelman's 2026 barometer finds people trust organisations that mirror their values, driving social insularity.
  • Jessica Bridger warns businesses must act as 'trust brokers' to bridge value divides and draw in differing viewpoints.
ADVICE

Act As A Trust Broker

  • Do act as a trust broker: create spaces where different opinions feel welcome and debate is generative.
  • Jessica Bridger says media and business must deliberately invite diverse value systems into dialogue.
INSIGHT

Don't Predict Leaders' Moves

  • Expect unpredictability from high-profile speakers; rumours rarely predict true behaviour.
  • Jessica Bridger cautions that betting on leaders' moderation is risky until they actually speak.
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