Morning Brew Daily

US TikTok Off to Rocky Start & Americans Think the Economy Stinks

123 snips
Jan 28, 2026
They unpack the sharp drop in consumer confidence and what it signals for jobs and inflation. Technical troubles and censorship claims plague TikTok’s U.S. relaunch. A landmark EU-India trade pact slashes tariffs and reshapes global commerce. Yale expands free tuition eligibility to more families. A major media company announces a bold digital-first pivot.
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INSIGHT

Americans Are Pessimistic About The Economy

  • Consumer confidence plunged to its lowest since 2014, driven by job market fears and inflation concerns.
  • More than 55% say it's hard to find a job, and mentions of prices, tariffs, and politics rose in January.
INSIGHT

Growth Is Narrow And Fragile

  • The economy looks like a one-legged stool with gains concentrated in healthcare and high-end consumer spending.
  • GDP forecasts may appear rosy but are narrowly driven by AI investment and data centers.
ANECDOTE

Rocky Launch For TikTok US

  • TikTok US launched under a joint venture but suffered glitches blamed on a data center power outage.
  • Users reported censored content, zero-view posts, and surged app deletions, fueling distrust of new ownership.
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