The Boss Mom Podcast Successful Branding Always Starts With A Powerful Story w/Ellie Dote
We try a lot of things to stand out to consumers, but at the end of the day, being ourselves and embracing our stories will always be the most effective way to capture their attention.
How can we get better at honing in on our personal stories, so we can use them in our messaging? Do we risk isolating anyone by going deep on the things that have meaning for us, personally?
In this episode, Founder of EllieGirl, Ellie Dote shares to leverage our stories in our branding.
Your brand really needs to resonate with you, because if it doesn't, people can tell! -Ellie Dote
3 Things You'll Learn in This Episode
- How to create a brand image that resonates with who we areWhat can we do to come up with a brand image and message that encapsulates the things most important to us?
- How to use trends to our advantageIs it possible to build a deeply personal brand while being inspired by current trends?
- The stories most likely to help bolster our businessesHow can we get into the habit of sharing powerful stories?
Guest Bio-
Ellie Dote is the owner and founder of EllieGirl, a business dedicated to helping female and LGBTQ+ entrepreneurs gain confidence in their identity and success through effective graphic and website design. After spending much of her life in Church ministry, Ellie used her training in Evangelism, as well as her professional training in design to start EllieGirl with the understanding that our stories are what changes lives and sets us apart from other businesses.
Ellie is the author of Walking Towards Cordelia.
To find out more and to connect with Ellie, go to:
https://elliegirlcreations.com/
https://www.facebook.com/EllieGirlCreations
https://twitter.com/EllieGirl77
https://www.instagram.com/elliegirlcreations/
Ellie is running a special offer for a custom WordPress website built in a week for the next two months. Taking just one client a week, space is limited, and the price is $1,000 - that's 1/3 of their lowest price.
Find out more at: