The Business of Family brothers in business - carrying forward the Rubinet legacy
Sep 23, 2025
Join brothers Frank and Michael Luisi as they discuss their journey in leading Rubinet Faucet Company. Frank, a sales and marketing leader with an artistic background, and Michael, an operations expert with hands-on experience, share how they transitioned from their artistic roots to business leadership. They explore the challenges of stepping into their father's shoes, decision-making dynamics, and the importance of succession planning. The Luisi brothers offer valuable advice for other family business leaders, blending legacy with innovation.
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Grew Up Inside The Business
- Frank and Michael grew up working at Rubinet from a very young age and treated the company like a second home.
- Frank transitioned from a professional dance career into sales and marketing after years of touring and learning every role in the business.
Tried Film Then Returned To Operations
- Michael described early work sweeping floors and making catalogs while pursuing music and film projects part-time.
- He ultimately closed the book on filmmaking after trying to fund a script and returned to commit fully to operations at Rubinet.
Keep The Door Open For Next Gen
- Let children explore passions while keeping the business door open for them to return later.
- Give them autonomy to decide and avoid pressuring them into immediate succession choices.