Think Fast Talk Smart: Communication Techniques 88. Rethinks: Leading From Home – How to Create the Right Environment for Communication
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May 2, 2023 Jonathan Levav, a Stanford marketing professor and director of the Behavioral Lab, discusses leading from home and fostering a creative environment. He emphasizes the importance of establishing company culture online and encouraging spontaneous conversations that enhance communication. Levav examines how the timing of decisions influences outcomes and the need for mental breaks during interactions. He also highlights the distinction between being liked and being respected in leadership, advocating for clarity and empathy in communication.
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Simplicity in Persuasion
- Highlight "better than" cues to simplify decision-making for your audience.
- Make it easy for them to see why your idea or product is superior.
Leading from Home Course
- Jonathan Levav taught a course called "Leading from Home" at Stanford.
- The course explored how basic psychology principles change in a remote work environment.
Adapting Norms for Remote Work
- Catalog existing workplace norms and their purpose, both explicit and implicit.
- Adapt these norms to the remote environment using digital tools or new rituals.