Renowned scholar and author Don Norman leads a panel discussion on how design can solve humanity's biggest challenges. Topics include the role of design in socio-economic challenges, humanity-centered vs human-centered design, and creating a better future for all.
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insights INSIGHT
Short-Term Profit Focus
Modern businesses prioritize short-term profit over long-term sustainability.
This is driven by flawed economic models that prioritize immediate gains and measurable metrics like GDP.
volunteer_activism ADVICE
Bridge Communication Gaps
Designers should help bridge communication gaps between industries and the public.
This can be achieved by clearly explaining the benefits of new technologies or solutions, like solar panels.
insights INSIGHT
Rethinking Design's Purpose
Designing for a better world requires a fundamental shift in how we perceive design.
It's not just about aesthetics or usability, but also about addressing social and environmental challenges.
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Show notes: https://designbetterpodcast.com/p/bonus-episode-with-don-norman-panel
In this special bonus episode, renowned scholar and author Don Norman (The Design of Everyday Things, Design for a Better World) leads a discussion with recognized design leaders about how design can and should play a role in solving the biggest challenges of humanity today. This conversation was recorded at a live online event August 17, 2023 produced by the UX Design Institute. Panelists who participated in the conversation with Don Norman include Brenda Laurel (researcher, writer, and consultant), Irene Au (Design partner at Khosla Ventures and former Design Better guest), and our own Aarron Walter. Gareth Dunlop is the MC of the event.In this hour-long conversation the panelists discuss:
The role of design in understanding and navigating our current socio-economic challenges
How to think about design and UX as humanity-centered versus human-centered
How to harness the power of design in creating a better future for all of us
Learn more about the UX Design Institute, the gold standard in UX education at: