StratChats by Strategyzer Innovation Leader: Alex Osterwalder on Business Model Innovation - March 2019
4 snips
Mar 14, 2019 
Alex Osterwalder, entrepreneur and co-creator of the Business Model Canvas, discusses business model innovation beyond tech. He explains why leaders must spend time inventing the future and how to structure innovation with a chief entrepreneur and unit-level processes. Topics include funding portfolios of experiments, measuring pre-revenue risk with desirability/feasibility/viability, and speaking the CFO’s language to get buy-in.
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Create A Chief Entrepreneur With Real Power
- Give innovation a seat with real power by creating a chief entrepreneur or equivalent with parity to the CEO.
- This leader runs a growth engine that builds new models and hands mature units back to operations to scale.
Match Innovation Type To Organizational Location
- Different innovation types need different organizational locations and skills.
- Product tweaks fit business units; genuine new business models require semi-independent teams that still access brand, customers, and resources.
Master The Whole Innovation Toolkit
- Use the full toolbox: invent, invest, partner, or acquire depending on context.
- Alex cites Amazon (homegrown plus big buys) and Tencent (broad investing) as distinct, valid approaches.
