The Growth Strategy That Earned Several Million Subscribers for These Channels [Ep. #227]

When you're a smaller channel, you typically follow a growth strategy that focuses on search, keywords, and making the content as short and to-the-point as possible. While there's nothing wrong with that, you'll notice that many channels with several million subscribers do NOT do that. They're not focused on keywords and there's a lot of "unnecessary" fluff. Why?

If you already have some traction on YouTube, but it feels too slow, today we want to share with you a different strategy for growth, one that more closely emulates what successful channels are doing.

Channels mentioned: - Pro Home Cooks: https://www.youtube.com/user/BrothersGreenEats - Seth's Bike Hacks: https://www.youtube.com/channel/UCu8YylsPiu9XfaQC74Hr_Gw - Mark Rober: https://www.youtube.com/user/onemeeeliondollars

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CREATOR SPOTLIGHT: Ingrid worked on her channel for years and slowly grew to 5,000 subscribers, but after going through, "30 Days to a Better YouTube Channel," she removed some of the barriers to her growth and quickly grew to 35,000 subscribers. Today she shares with us what the main thing was that she had to change on her channel in order to grow. Check out Ingrid's channel here: https://www.youtube.com/user/IngridBlackburn

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