In this Help My Small Business episode, Jane is joined by Tori Clapham and Chris Hole - founders of Peaches Pilates - to help out Nikolina, the founder of I See by Nikolina, an Australian-made fashion brand that blends style with spiritual connection.

The big question on Nikolina’s mind? When is the right time to start running ads and investing in SEO?

Tori and Chris break down how to know if your brand is ready to scale with paid ads, and what groundwork needs to be done first - think product, website, and conversion rates. From understanding your margins to refining your brand experience, this is a must-listen for anyone itching to hit "launch" on their digital marketing.

Want your business featured on the pod?

Send us a 30 to 90 second video telling us about your brand and how we can help. You might just be our next spotlight. Email your video to hello@thelazyceo.com.

Connect with us:

Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast

Stay updated with our host, Jane Lu: @thelazyceo

Follow Tori on Instagram: @toriclapham

Follow Chris on Instagram: @chrishole

Follow Peaches Pilates: @peachespilates

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Help My Small Business: When is the Right Time to Start Ads?