The Herd with Colin Cowherd Joe and Jada - Jeff Hamilton breaks down Kobe's ICONIC jacket photo & drops gems on fashion world
Feb 14, 2026
Jeff Hamilton, celebrity designer famed for crafting iconic leather and championship jackets for stars like Michael Jordan and Kobe Bryant. He recounts the making of Kobe’s locker-room jacket photo. He traces how championship jackets became a cultural staple. He shares his immigrant hustle, streetwear influence, and upcoming World Cup jacket projects.
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How Kobe's Iconic Jacket Photo Happened
- Jeff Hamilton described making championship jackets for Michael Jordan and how Kobe Bryant adopted the tradition after studying MJ.
- He recounted the iconic Kobe locker-room photo in Philly where Kobe isolated himself with the trophy and the moment got frozen in fashion history.
Jackets Tell The Championship Story
- Championship jackets give instant gratification and let winners display the story of their season without waiting for rings.
- Jeff Hamilton saw jackets as a way to narrate victory and connect fans to the moment immediately.
From $6,000 To A Fashion Breakthrough
- Jeff recounted arriving in the U.S. with $6,000, founding a menswear license for Guess Jeans, and growing it rapidly from a $20k start.
- He described learning design by necessity and scaling to millions in sales while barely speaking English.