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Skill Shortage Is About Incentive Not Numbers
- YouTube suffers from an editor skill shortage because incentives and fit matter more than sheer availability of editors.
- Attitude and willingness to improve beat initial technical perfection when hiring editors.
Fiverr Editor Trained To Lead Editor
- Sara hired Kyle from Fiverr for around $40–$80 and trained him up over a year until he could take a full video from zero to one hundred.
- She doubled his rate repeatedly as he improved to keep him motivated and retain him.
Raise Pay To Retain High Performers
- Pay editors more as they deliver value and improvement to keep them motivated and loyal.
- Reward progress quickly and visibly, for example by doubling rates when performance improves.