AI Hustle: Make Money from AI

Linq's $20 Million Bet on AI in Messaging

Feb 11, 2026
A startup raised $20 million to put AI assistants inside messaging apps like iMessage. They pivoted from digital cards to enabling blue-bubble interactions that automate scheduling, pricing, and common customer texts. The conversation covers how messaging AI can cut staffing costs, scale across service businesses, and the platform risks of relying on Apple or Meta.
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INSIGHT

AI In Messaging Replaces Extra Apps

  • Linq aims to embed AI assistants directly inside messaging apps so users can chat with businesses without downloading new apps.
  • This approach leverages existing messaging interfaces to reduce app fatigue and increase authentic engagement.
ANECDOTE

Pivot From Digital Cards To Blue Bubbles

  • Linq pivoted from digital business cards to upgrading SMS into blue-bubble iMessage experiences for businesses.
  • The team realized blue iMessages feel more authentic and are better for follow-up and marketing.
ADVICE

Automate Common Text Requests

  • Use AI agents in business SMS channels to handle common repetitive requests like pricing and scheduling.
  • Monitor and let staff supervise rather than fully replace human operators to save time and reduce errors.
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