The BookFunnel Podcast The Cutting Edge of Self-Publishing at Author Nation with Joe Solari, The BookFunnel Podcast Ep 25
Oct 4, 2025
In this engaging discussion, Joe Solari, Managing Director of AuthorNation, shares insights into the evolving world of self-publishing. He emphasizes the importance of community among authors and the power of authentic author-reader relationships. Joe introduces innovative strategies like trigger-link email flows and the Signing Store to enhance reader engagement and streamline event logistics. The conversation also touches on new revenue models using platforms like Kickstarter and Patreon, and how consistency in audience building can lead to long-term success for authors.
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Signing Store Prints For Event Delivery
- Author Nation built a signing store that prints and ships author books to the event, removing the need to haul inventory.
- The system batches purchases and delivers the books in one load directly to the show.
Live-Stream Table Sales For Reach
- Live-stream your in-person table sales to reach virtual audiences and create reusable promotional content.
- Use vertical live streams for discoverability and to convert viewers into event attendees or buyers.
Kickstarter Anthology Led To Virtual Signings
- Author Nation ran a Kickstarter romance anthology that raised $23,000 and offered a special edition delivered at the event.
- They then experimented with streaming virtual ebook signings that integrate with BookFunnel delivery.