Tourpreneur Multi-Day Podcast Crafting Engaging Egyptian Tours with Carol from Mr & Mrs Egypt
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Jul 17, 2024 Carol El Hawari, founder of Mr & Mrs Egypt, crafts custom multi-day tours that prioritize storytelling over simple facts. She shares her unique method for training guides to engage customers, turning them from human encyclopedias into captivating storytellers. Carol discusses her women-focused tour, 'Queens and Goddesses of Ancient Egypt,' set for 2025, aiming to highlight female roles in history. With insights on marketing strategies targeting solo travelers and the challenges of running a tourism business in Egypt, her passion for creating meaningful experiences shines through.
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Coach By Demonstration And Repetition
- Demonstrate better guiding by modeling it: show guides how to weave facts into engaging stories.
- Use do-over test tours to coach and improve specific delivery moments.
Relate Ancient Life To Modern Reality
- Relating ancient Egypt to everyday modern life makes sites feel accessible and 'normal.'
- Small relatable details (like workers' packed lunches) bridge ancient worlds to today's visitors.
Creating A Queens And Goddesses Tour
- Carol designed a 'Queens and Goddesses' tour combining Egypt Exploration Society scholarship and focused site visits.
- The tour traces female power and goddess cults from Alexandria to Philae as a thematic through-line.
