30 Minutes to President's Club | No-Nonsense Sales #146 - Booking more outbound meetings with slapping (Florin Tatulea, Director of Sales @ Barley)
12 snips
Dec 28, 2022 AI Snips
Chapters
Transcript
Episode notes
Subject Line Example From Plato
- While at Plato, Florin named direct managers in subject lines referencing retention risk.
- The approach tied mentorship gaps to attrition and drove strong engagement.
Use Managers To Build Exec Business Cases
- Use below-line conversations to gather operational facts and then take evidence-based messages to execs.
- Ask managers about processes and win rates to build a bottom-line case for above-line outreach.
Warm Prospects With Permission Slaps
- Try 'permission slaps': ask to send a small, valuable asset (e.g., 90s video) before asking for meetings.
- Use the asset to educate and nurture, not to immediately force a demo or sale.