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Make PR and SEO your # 1 focus this year! Join us in this episode as we discover with Laura Peters, a travel blogger and an SEO expert, the actionable steps to optimize your small business, so it can be finally seen, heard, and valued through using PR and SEO.

Topics We Discuss in this Episode:

What exactly is SEO?
SEO’s several advantages over social media
How long does it take to see business results through SEO?
PR strategies that boost your SEO and help produce results
Why small business owners should understand SEO first
The changes in SEO algorithms that you should be aware of
Actionable steps and mindset to get started with SEO

Resources Mentioned:

Join Gloria Chou's PR Community:
https://www.facebook.com/groups/428633254951941
Get to know more about Laura Peters:
https://mikeandlauratravel.com
Follow Laura Peters on Instagram:
https://www.instagram.com/mikeandlauratravelblog
Subscribe to Mike and Laura’s YouTube Channel:
https://www.youtube.com/c/mikeandlauratravel

If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.

Additional Resources:

Why PR and SEO Should Be Your #1 Focus this Year with Laura Peters