Picture this: You get all dressed up and drag yourself to a networking event. You spend a couple of hours meeting people. Maybe you have a few nice conversations. You leave at the end of the night exhausted and wondering why you even went to the event and if there was any value in it.

Last week I talked about how connecting with people in real life and building your network is the go-to strategy for finding new leads for your business, especially in the first couple of years.

But maybe you’ve tried it and you felt like it just didn’t work and wasn’t worth the effort.

Today, I want to talk about why it didn’t work for you and what you can do to change your approach so that when you make the effort to connect with people, it really will translate into prospects and sales.

Tune into this episode to hear:

Setting the right expectations for meeting people who are the right fit for you in any given event
All the things you need to be crystal clear about to be “memorable
Why you need a clear, specific ask and a commitment to following up
How to make the most of the connections you made

Resources:

Ep 187: FAQ: "But Pia, I tried networking and I didn't get anything out of it!"