The GaryVee Audio Experience

How to Future-Proof Your Business and Win with AI

40 snips
Mar 5, 2026
A fast-paced take on why AI will reshape business and attention. Advice on mixing extreme tech with old-school personal outreach. Tips for posting massive amounts of content and testing creatives organically. Ideas for using Substack and turning past clients into immediate opportunities.
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INSIGHT

AI Search Is Replacing Google AdWords

  • Insight: Search is shifting from paid AdWords to AI assistants, making traditional search ads rapidly less effective.
  • Gary notes he hasn't used classic Google Search for months and compares AdWords to the Yellow Pages decline.
ADVICE

Test Ads Organically Before Paying For Media

  • Do post every piece of content organically first and only run paid media on posts that outperform your norm.
  • Gary Vaynerchuk tested creative viability by using organic views as a free signal before spending ad dollars to avoid wasted media spend.
ADVICE

Win With High Volume Multiplatform Posting

  • Do increase content volume dramatically; Gary claims one post across platforms daily is a bare minimum and he posts hundreds.
  • He emphasizes rep volume and experimenting with multiple niche accounts to get organic reach.
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