In this episode, we sit down with Blue Van Dyke, former Executive Pastor, International Marketplace Executive, Venture Capitalist, and the founder of The StudioC.

We explore the importance of alignment and engagement within the church, focusing on how to effectively communicate through member engagement and messaging strategies while leveraging technology and data to connect and better shepherd people.

In this conversation, we discuss:

What actual member engagement looks like
Using data for personalized church communication.
How the church can learn from marketing best practices.
Understanding the "science of messaging"
Leveraging technology to help shepherd people.

Join us as we dive into why church communication often misses the mark and what church leaders can do about it with Blue Van Dyke.

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Ep. 063 | Blue Van Dyke: Why Church Communication Often Misses The Mark