Episode 201: Stop Guessing What Donors Want: Use Instagram Polls and AI to Shape Your Next Campaign

Most nonprofits build campaigns based on guesswork — assuming what donors care about instead of asking them directly. But what if you could gather real donor preferences with just a few Instagram polls?

In this episode of The Million Dollar Nonprofit, Tom Kelly breaks down a simple, fast, and fun way to collect donor insights using Instagram Stories, polls, and sliders — and then use AI to turn those insights into smarter campaigns.

You’ll learn how to:

✅ Use Instagram polls to test fundraising ideas donors actually want.

✅ Analyze poll results in ChatGPT to uncover clear donor preferences.

✅ Build donor-driven campaigns that boost engagement and giving.

No long surveys. No guesswork. Just interactive questions that take seconds to answer — and give you the data you need to launch your next winning campaign.

Framework: Ask. Analyze. Apply.

By the end, you’ll know exactly how to turn quick taps into powerful fundraising direction.

Head over to our Instagram and DM us the word "AI' for our Free AI Nonprofit Growth Playbook. https://www.instagram.com/charityauctionstoday