
Short Wave Who Else Can See Your Period Tracker Data?
May 18, 2022
Period tracking apps can empower users but also expose them to significant data privacy risks. Researchers reveal how personal health data is commodified and sold to advertisers, insurers, and tech companies. The discussion highlights the vulnerabilities in sharing sensitive menstrual cycle information and examines the implications of data privacy laws. With insights on the balance between individual responsibility and corporate accountability, this conversation sheds light on the need for systemic change to protect personal health data.
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Targeted Ads
- Giulia De Togni receives targeted ads for pregnancy tests when her period is late.
- This has happened consistently for six years after she began using period tracking apps.
Vague Privacy Policies
- Many health apps have extensive privacy policies but may not provide the level of detail some users expect.
- They avoid specifics to limit liability for incorrect disclosures and potential user drop-off.
Data Collection Practices
- Companies like Google and Facebook collect user data directly through their integrated code in apps and websites.
- This eliminates the need for them to purchase data, raising further privacy concerns.
