Pear Healthcare Playbook

Lessons from Sam Holliday, CEO and Co-Founder of Oshi Health, on Building a Virtual GI Center of Excellence

Apr 1, 2025
Sam Holliday, CEO and Co-Founder of Oshi Health, is redefining gastrointestinal care through his innovative virtual GI center. He discusses the integration of multidisciplinary teams and evidence-based practices to enhance patient outcomes. Sam highlights the importance of holistic health approaches, addressing the gut-brain connection, and mental health in treatment. He also shares insights on tackling workforce shortages in gastroenterology and the strategic funding that fueled Oshi's growth, all while ensuring accessible, high-quality care for patients.
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INSIGHT

Outcome-Tied Reimbursement Model

  • Linking reimbursement to patient engagement and outcomes incentivizes value-driven care.
  • Using a case rate with milestone payments tied to symptom control aligns economics and care quality.
INSIGHT

Understanding Patient Segments

  • Different patient segments seek virtual GI care for faster access, multidisciplinary support, or between-visit needs.
  • Communicate how virtual care complements or enhances local GI care to engage those groups.
INSIGHT

Partnering with Local GI Practices

  • Partnering with local GI practices relieves their workload and supports their core procedures.
  • Broad payer contracts ease integration and increase provider trust in virtual GI services.
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