A powerful quote that’s always stood out to me in marketing is, “The creative is the variable to success.”

So today I’m teaching freight companies how to stop using those terrible photoshop images and instead, give tips on how to hire a photographer and source stock images that don’t suck.

Also on the show, we have Austin Johansen, Fleet Sales and Marketing Manager for ExxonMobil talking about their new Synergy Diesel Efficient program along with Emily Minor of LRN Corporation to talk about achieving real business results simply by creating an ethical company culture.

Electric fleets are the future. Are you ready? Discover why ChargePoint is the right partner to take your operation electric to reduce fueling costs, eliminate emissions and help you turn e-mobility into a competitive advantage. Visit chargepoint.solutions/freightwaves

Show Links:

Watch replays of Cyberly on Freightwaves TV
Follow Cyberly’s podcast on Apple or Spotify
Connect with Blythe via her website or on Linkedin, YouTube, and TikTok
Connect with Austin Johansen on Linkedin
Visit the ExxonMobil website
Connect with Emily Miner on Linkedin
LRN's Benchmark Guide to Ethical Company Culture
Register for TMSA’s Webinar on ‘Cutting Edge Trends in Marketing’

Learn more about your ad choices. Visit megaphone.fm/adchoices

Creative Problem Solving EP49 Cyberly