Double Raises $13M to Close Your Books in Half the Time

On this episode of The SaaS CFO Podcast, host Ben Murray sits down with Ben Stein, co-founder and CEO at Double, to dive into the world of SaaS finance, automation, and the evolving tech landscape for accounting teams. Ben Stein shares his journey from his early days as a CFO at an AR startup, to launching Double—a cutting-edge month-end close management platform that automates everything from transaction categorization to flux analysis. 

The conversation covers Double’s rapid growth, including its $13 million in capital raised, the strategic importance of AI in their platform, and the lessons learned from their Series A fundraising. Ben Stein also opens up about the challenges and learnings around company rebranding, finding the right investor–founder fit, and the metrics he relies on to steer the business. Whether you’re part of an outsourced accounting team or building the finance function inside a high-growth SaaS business, this episode is packed with actionable insights on scaling finance operations, go-to-market strategies, and the future of accounting tech. 

Tune in to hear why listening to customers, focusing on the right product, and getting your metrics right can make all the difference in building and scaling a SaaS company. 

Show Notes: 

00:00 Month-End Close Automation Tool 

06:00 "AI Unlocks Growth Opportunities" 

06:56 "Choosing Board Members Wisely" 

10:36 "Client-Based Pricing Explained" 

12:57 Finance Insights: Prioritize Simplicity 

Links: 

SaaS Fundraising Stories: https://www.thesaasnews.com/news/double-raises-6-5-million-series-a 

Ben Stein’s LinkedIn: https://www.linkedin.com/in/benfstein/ 

Double’s LinkedIn: https://www.linkedin.com/company/doublehq/ 

Double’s Website: https://doublehq.com/ 

To learn more about Ben check out the links below: 

Subscribe to Ben’s daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe 

Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page 

SaaS Metrics courses here: https://www.thesaasacademy.com/ 

Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout 

Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray