
Inside Aesthetics Ep 189 Introducing Our New IA: Business of Injecting Live sessions | Dr Jake Sloane & David Segal
Episode 189 hosts Dr Jake Sloane & David Segal
In this episode Dr Jake & David introduce their newest project, 'IA: Business of Injecting Live'. These sessions will be in addition to our regular Friday podcasts and take the form of periodic live Zoom discussions. Hosted by David, we invite our listeners to join us for regular business zoom discussions where topics related to owning, managing and running aesthetic clinics will be discussed. Each session will be different - some exploring individual case studies from our injectors whereas others will showcase expert guests and more specific topics.
00:00 Introduction 01:03 Introducing Business of Injecting Live Sessions 04:55 Why Business Education Is Missing in Aesthetics 10:59 Industry Growth and the False Economy 18:27 Economic Pressures and Tougher Times Ahead 26:25 Why Planning Matters Before Starting a Clinic 33:29 Common Mistakes New Business Owners Make 41:37 Understanding Costs, Cash Flow and Risk 48:53 Learning From Failure and Business Setbacks 52:09 Finding Mentors and Surrounding Yourself With Experts 61:45 Importance of Having a Long Term Exit Strategy 68:49 Branding, Marketing and Attracting Patients 76:38 Hiring Staff and Retaining Talent 80:09 Contracts, Restraints and Legal Considerations 86:34 Topics Covered in Future Business Sessions 90:43 Final Thoughts
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