406. The rise of smart retail merchandising

Technology is reshaping the in-store experience, and Jake Neiman is helping retailers bring digital innovation into the physical world. The co-founder and CEO of BIG Digital joins Retail Gets Real to discuss how immersive kiosks, smart merchandising solutions, AI-powered interfaces and next-generation ePaper displays are transforming how customers engage with brands inside stores.

(00:00:00) Powering live events with interactive kiosks

(00:04:38) Building BIG Digital during a global shutdown

(00:07:04) Bringing immersive technology onto the sales floor

(00:11:26) What limits retailers from adopting new tech

(00:12:56) What’s next for digital retail innovation

(00:17:34) The future of retail belongs to immersive experiences

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Related:

• 399: Inside Retail’s Big Show: Innovation, AI and what’s coming next

• 392: How Warby Parker is redefining retail and customer experience