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Katie Sturino, SUNNY SIDE UP: A Novel

Nov 19, 2025
Katie Sturino, entrepreneur and debut novelist, dives into her romcom, SUNNY SIDE UP, inspired by her own post-divorce journey. She discusses portraying a confident, bigger-bodied woman in a dating landscape, challenging revenge body tropes. Highlighting the power of female friendships, she shares insights into her personal care brand, Megababe, tackling taboo body issues with humor. Katie also offers advice for aspiring entrepreneurs and reflects on the importance of changing body narratives, underscoring a life lived beyond appearances.
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ADVICE

Start Learning By Doing

  • Start even if you're clueless about manufacturing; learn as you go and iterate.
  • Katie urges women to enter product science and labs because the industry needs innovation.
ANECDOTE

Turning A Fitting-Room Breakdown Into A Brand

  • Sunny launches a swimwear line after a humiliating fitting-room moment in Bergdorf Goodman.
  • Katie created the book's swimsuits and sold them the month the book released so readers could 'read and wear.'
ANECDOTE

From Dog Manager To Body-Positive Influencer

  • Katie became a content creator by managing her rescue dog Toast and then moved into fashion content highlighting curvy style.
  • Reader feedback from a '12-ish' feature convinced her that showing real bodies changed women's confidence.
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