How to use video content marketing to boost business growth

In this episode, Jose Cayasso (Caya) CEO and Co-founder of Slidebean shares his perspectives on Slidebean's growth and the factors that have paved the way for the company's success. Insights he shares include:

• The growth factor that has helped with Slidebean’s growth consistently over the years
• How video content can fuel engagement with your ideal audience
• What most businesses get wrong with their video content
• Slidebean's approach to producing video content and how you can use it
• Lessons learnt from their most popular video content
• How Slidebean tracks conversions and uses calls to action in their video content
• Why Slidebean isn’t focused on email marketing
• Slidebean’s approach to investing in SEO and content
• The hardest struggle Slidebean has had to contend with on an ongoing basis
• What the future of Slidebean looks like