Climate Week 2024: Taking on the Mad Men of Big Oil

Long before outright climate denial, the fossil fuel industry relied on sophisticated PR and advertising campaigns to shape how the public understood the economy, the environment, and energy itself. In this Climate Week 2024 episode, we revisit The Mad Men of Big Oil—our 2020 investigative season on the public relations industry’s role in fueling climate disaster. The series helped inspire campaigns to clean up the PR industry and has only grown more relevant, with UN Secretary-General António Guterres now calling out the “Mad Men fueling climate disaster” by name. This is a live recording from Climate Week.

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