Small Business PR 10 Story Angles You Should Pitch Now to Land Media Features for Free
Mar 14, 2022
18:55
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The 10 ideas in this episode will generate hundreds of story ideas, so if you’ve been staring at a blank page and you just don’t know what to write about, I’ve got you covered.
TOPICS WE COVER IN THIS EPISODE:
- The difference between a story topic and a story angle
- Following seasonal trends
- Commenting on what’s happening in the news
- How to take a data-driven approach by conducting surveys
- Elevating voices from marginalized communities
- Why you should go against the grain
- Predicting the future
- Pitching heartwarming local stories
- Focusing on policy or law
- Creating a gift or product guide
- The value of writing something from your own point of view
Resources Mentioned:
- Episode 01: How to Get Into a Gift Guide or Product Guide w/ Forbes, Refinery29 Writer Margaux Lushing: www.gloriachoupr.com/1
- Episode 05: How to Get Over Imposter Syndrome and Pitch Confidently with Golf Educator and Brand Ambassador Dr. Greta Anderson: www.gloriachoupr.com/5
- Episode 14: How to Grow Your Business With Short, Viral Videos That Convert with TikTok and Instagram Video Expert Spiffy Darko: www.gloriachoupr.com/14
- Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou
- Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.
Additional Resources: