Future Firm Accounting Podcast

Stop Tracking Everything, Focus on These Two Numbers Instead

Jan 3, 2026
Discover why focusing on just two core metrics—bottom line profits and monthly recurring revenue (MRR)—can be more beneficial than tracking countless others. Ryan Lozanis shares his experience of building profitable businesses without obsessing over time tracking. Learn how MRR enhances future revenue visibility and shapes strategic decisions, while making firms more appealing to potential buyers. Get practical steps to simplify your metrics and prioritize what truly drives business success, while fostering stronger client relationships.
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ANECDOTE

Outsourced His Own Accounting

  • Ryan Lozanis outsourced his own books and taxes while running two profitable businesses.
  • He used high-level financial focus instead of getting lost in bookkeeping details.
INSIGHT

Two Numbers That Actually Matter

  • The two numbers that mattered were bottom line profits and MRR.
  • MRR provides visibility into future revenue, capacity, and hiring needs.
ADVICE

Prioritize Growing MRR

  • Focus on increasing MRR rather than tracking billable hours or utilization.
  • Package services into recurring fees and decide client worth by recurring value.
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