This week's show is with Tad Hargrave. Tad is a hippy who developed a knack for marketing (and then learned how to be a hippy again).

Since 2001, he's been weaving together strands of ethical marketing, Waldorf School education, a history in the performing arts, local culture work, anti-globalization activism, an interest in his ancestral, traditional cultures, community building and supporting local economies into this work of helping people create profitable businesses that are ethically grown while restoring the beauty of the marketplace.

Tad did improv comedy semi-professionally for 25 years, co-ran Edmonton's progressive community building network TheLocalGood.ca, founded streetcarshows.com and the Jams program of yesworld.org. He speaks Scottish Gaelic and helped to launch and co-facilitate the Nova Scotia Gaels Jam.

He is from Edmonton, Alberta (traditionally known, in the language of the Cree, as Amiskwaciy [Beaver Hill] and later Amiskwaciwaskihegan [Beaver Hill House]) and currently lives in Duncan, BC (Quw'utsun territory).

In this episode, Lian and Tad explore the hidden terrain where creativity and commerce collide… the trap many artists, healers, and visionaries fall into without even realising. Together, they map the archetypal dynamics between the artist and the entrepreneur, illuminating the often-unseen pattern that keeps soulful work from fully flourishing in the world.

Tad shares his potent visual model of collapsing and posturing — revealing how both are twin expressions of the same wound, and why neither offers true freedom. Lian reflects on the parallels with shadow work, the conflation of collapsing with nobility, and the ache many feel when faced with the false binary of authenticity versus success. They also touch on the ancient roots of these archetypes, and the wounding of both beauty and provision in our modern age.

At the heart of this conversation is a deeper possibility: a marriage of the artist and entrepreneur, not rooted in proving or hiding, but in composure… wholeness… a quiet trust in one's being. It's a profound remembering of how businesses — like children — are born from the union of devotion and provision, creativity and care. A call to beauty as the ground beneath it all.

We'd love to know what YOU think about this week's show. Let's carry on the conversation… please leave a comment wherever you are listening or in any of our other spaces to engage.

What you'll learn from this episode:

How the 'trap' reveals itself through posturing and collapsing — and why both are driven by the same underlying fear
Why the true work is not balancing opposites, but moving beyond the binary into composure, where nothing needs to be proved or hidden
How the artist and entrepreneur are ancient archetypes… and how their marriage creates the conditions for beautiful, ethical, and effective work in the world

Resources and stuff spoken about:

The trap - image of the quadrant, and quadrant with thrid column

Visit Tad's Website
Tad's Ethical Marketing Starter Kit
https://majikmedia.com/series/

https://majikmedia.com/signature-workshop/

https://marketingforhippies.com/product/the-trap-webinar-recordings/
Find out more about Membership for Marketing for Hippies
Join Tad on Instagram & YouTube
See Tad's Upcoming Events
Join UNIO, the Academy of Sacred Union. This is for the old souls in this new world… Discover your kin & unite with your soul's calling to truly live your myth.

Be Mythical

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