387 Relationship Capital Why Stewarding Relationships Multiplies Time, Trust, and Impact, ft Stephanie McFarland

What if one of the most powerful ways to steward your business isn’t more systems or better tools—but how you steward relationships?

In today’s practical conversation, I’m joined by Stephanie McFarland, host of It’s a PR Thing and a lifelong champion of relationship-driven business. With 30+ years across government, healthcare, energy, and finance, Stephanie reframes PR not as promotion—but as stewardship.

We talk about:

• Why relationship capital is one of the most overlooked assets in business
• How stewarding trust and goodwill actually saves time and reduces stress
• Why technology can support relationships—but never replace them

Stephanie reminds us that we don’t do business with things—we do business with people. When relationships are stewarded well, they compound over time, reduce friction, and multiply impact.

Grounded in 1 Peter 4:10, this episode shows how stewarding relational gifts creates smoother operations, stronger referrals, and lasting Kingdom influence.

👉 Grab Stephanie’s free resource, 10 Strategies to Transform Your PR Function, a curated collection of deeper-dive podcast episodes to help you rethink how PR shows up in your everyday work:

https://lp.constantcontactpages.com/sl/GDAyI2q/10StrategiesPR

🎧 Listen to Stephanie’s podcast, It’s a PR Thing, on Apple Podcasts:

https://podcasts.apple.com/us/podcast/its-a-pr-thing/id1534975296

YOU. HAVE. TIME. 

Lissa + Stephanie

P.S. Come join the conversation inside the REDEEM Her Time Community redeemhertime.com/community

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P.S. Come join the conversation inside the REDEEM Her Time Community redeemhertime.com/community

P.P.S. Wanna supernaturally scale your results? Binge the Scaling Secrets of the Top 1% to discover the secret to productivity is not in your to-do list and how one simple shift can double your results. Walk away with more margin, less to-do’s and exponential growth!

(I’ll share the secret to 10,000% productivity increase…no that’s not a typo!) https://redeemhertime.com/hours

P.P.P.S. Better yet, come join me inside CEO Focus to scale up your results (aka reach + revenue) in just 12 weeks! Let's get you more leads, sign more clients, create more cashflow...and SCALE this business God put on your heart! https://redeemhertime.com/focus