
The Mr. Beacon Ambient IoT Podcast Electronic Shelf Labels with Bluetooth SIG
Aug 22, 2023
Kayla Myrhow, Senior Product Marketing Manager from Bluetooth SIG, talks about Electronic Shelf Labels (ESLs) powered by Bluetooth technology. They discuss the Bluetooth ESL standard, adoption of ESLs in the US market, use cases in retail, integration with backend systems, and the global ESL standard. They also explore the potential of ESLs in healthcare.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
Exploring the Benefits of Bluetooth in Electronic Shelf Labels (ESLs)
02:40 • 11min
Understanding PAW and Encrypted Advertising Data for Networking Opportunities
14:01 • 2min
The Potential of Bluetooth Technology in Stores
15:49 • 10min
Personal Connections to Music and Star Wars
25:42 • 2min
An Interview Wrap-up, Star Wars, and Charitable Ads
27:27 • 4min
