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Is Algospeak Coming for Us?

Aug 6, 2025
Join linguist Adam Aleksic, an etymology aficionado and author of Algospeak, as he delves into how social media is reshaping language. He discusses the rise of terms like 'unalive' created to bypass algorithm filters and how these euphemisms are blending into everyday life. Adam explores the 'euphemism treadmill' theory, revealing how language evolves alongside societal changes. With a fascinating look at the impact of algorithms on identity and communication, he highlights the intricate dance between technology and authentic discourse.
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INSIGHT

Euphemism Treadmill Speeds Online

  • The euphemism treadmill means once a euphemism loses its original meaning, a new one replaces it.
  • This process speeds up online due to social media algorithms influencing slang adoption and decline.
INSIGHT

Identity Labels Shaped by Algorithms

  • Algorithmic suppression affects discussions on gender and identity, driving the creation of alternate terms like "women loving women."
  • Social media also proliferates niche identity labels, which can paradoxically narrow individual identities.
ANECDOTE

Algospeak Moves Offline in Museums

  • The Seattle Museum of Pop Culture used "unalived" in a Nirvana exhibit placard about Kurt Cobain, showing algospeak crossing to real life.
  • Some kids use "unalive" without knowing its internet censorship origins; context collapses over time.
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